Cobus van Vuuren / Business Automation / South Africa
Most SA business owners know
they need AI. Almost none know
where to start.
I map the time leaks inside professional services practices — and show exactly where automation changes the maths.
Latest articles
All articles →Why SA professional services firms lose 15–25% of billable hours annually
Most firms have no idea where the time goes. The data does — and the number is always the same.
May 2026 · 8 min read
Time LeaksThe 5 most common time leaks in an accounting, law, or FSP practice
Five patterns that show up in almost every practice audit. The first one will surprise you.
May 2026 · 6 min read
AutomationWhat is a Business Automation Audit — and why would you pay R15,000 for one?
A structured answer to the most common question I get. With the maths.
May 2026 · 7 min read
Latest videos
YouTube →The result that started this
79
Leads in month one. The client was generating 6 leads for R3,000. Same budget, different system. The process doesn't lie.
RhinoBerry client — Digital marketing, SA
24days
Lost per year to financial admin — average SA small business
37%
Average attorney billable utilisation. 63% disappears to non-billable work.
21×
More likely to convert a lead contacted within 5 minutes vs 42 hours
About
I built a business, automated it, then started helping other SA professional services firms do the same.
Seven years running RhinoBerry — a digital marketing agency — meant running every manual process first, then spending three years automating the parts that were eating my evenings. Client intake, proposal generation, reporting, billing, content production. The audit methodology is what I use on my own business. Not what I theorise about.
CVV is where I write and talk about AI for SA professional services firms. RhinoBerry is where the marketing implementation happens. The two are connected — the audit tells you which path makes sense.
More about me →Where to start
Free — 5 minutes
AI Readiness Scorecard
12 questions. Score from 0–100. Find out exactly where your practice stands — time leaks, automation readiness, speed-to-lead. Personalised report sent to your inbox. No pitch. Genuinely useful whether you book an audit or not.
Take the Scorecard →R2,500 · 90 minutes
Strategy Call
Skip the scorecard. Book directly. We map your specific workflows live on a Zoom call, identify the highest-leverage automation opportunities, and you leave with a written summary of exactly where to start. R2,500 credited against the full audit if you proceed.
Book a Strategy Call →Looking for the full Business Automation Audit? See the audit →